The brand opted for light pole branding for maximum visibility
Jagran Engage, Explomedia, Media 24x7, and Ayan Media have also won the rights at select DMRC stations
OOH firms lukewarm to media opportunities on this soon-to-be-operational Metro network
Display Metrics has teamed up with Czech Republic-based MGE Data and the Indian arm of IPSOS to develop Metrics for Out-of-Home Displays (MOD) for the Indian...
The company focuses on digital expansion with the launch of large format digital screen installed at Delhi’s GK1 M Block Market
Katrin Robertson from blowUP Media, Charmaine Moldrich, CEO of Australia’s Outdoor Media Association are on the panel
The move is directed at rooting out unauthorised outdoor advertising
In a fresh bid for the media rights, the OOH firm has retained the rights on media assets outside the station
The agency won the account in a multi-agency pitch
Media owners expected to provide sites at no profit margin