The life insurance brand has opted for exterior branding of Kolkata Metro trains, executed by Incoda Media Services, to promote the IDBI Federal Life Insurance Kolkata...
The passenger traffic increase and addition of train trips augurs well for the OOH media firms that have taken up media rights on this network, as...
The allotment will be done on monthly license fee basis for the maintenance and operation of a cluster of sites in the central and south zones...
The Rising Star Award be awarded to someone aged 30 or under who has made an outstanding contribution to the OOH industry while directly employed in...
Using incredible face mapping technology and Ocean Outdoor’s proprietary LookOut facial recognition tech, consumers faces were transplanted onto the big screen, turning them into The Last...
The first draft of the policy is expected to be out by end-January; MHOA is also advocating the introduction of digital formats in the city, at...
The outdoor campaign will talk about the vast network the brand has been built over the years; the outdoor campaign is expected to go live in...
Vyoma Media has partnered Bengaluru Metropolitan Transport Corporation (BMTC) to set up a platform to display real time bus information on 35 intelligent screens at 11...
Paytm has been strategically using OOH advertising to promote their various offerings. More recently, the brand advertised on BQS to communicate about bus ticket facility, and...
The act, implemented in 2017 with aim of bringing about clarity and fair practices to protect the interests of buyers, had put several big and small...
