The brand plastered the Heathrow Express entire fleet of trains and will also be using on-board digital screens and TV-spots alongside digital airport panels and cross...
Outdoor Asia team sampled consumer views on outdoor advertising in Kolkata & Delhi NCR. The comments are incisive and make interesting reading
Posterscope has executed the campaign in Kolkata
As part of the realignment exercise, the new leaders at DDB MudraMax include Sathyamurthy Namakkal, Aneil Deepak and Sameer Mehta.
Some of the advertisers on the screen include Apple, Yes Bank, Samsung, Volvo and Total. The network of 212 digital screens at the Delhi airport was...
The account was won in a multi-agency pitch with eight major agencies participating. The mandate is for all media including OOH media.
Global advertising and research architect Tony Jarvis, Proprietor & Research Architect at Olympic Media Consultancy, will hold discussions with heads and representatives of OOH media owning...
Kinetic Active is a full-service creative and production shop with the purpose of raising the creative bar of OOH marketing
At the two-day Biryani festival, more than 20,000 people served Biryani made from Amira rice. The unprecedented pre-event buzz saw almost 1000 people register online to...
The Outdoor Asia team went outdoors in Mumbai and Kolkata to gather people's views and perceptions about outdoor advertising.
