The brand captured locations like Metro stations and airports by playing fun brass-band parody renditions of 90’s songs revealing deals that the public can claim during...
Recently, the UK's largest commercial radio business acquired Primesight and Outdoor Plus. Exterion runs TfL's lucrative underground and rail advertising
Swoon, The National AIDS Trust, Microsoft Xbox and the CyberSmile Foundation among the eight winners
Executed by Karukrit Advertising, Lakme felicitated five eminent persons during the ceremony
The campaign to hit OOH space in next couple of weeks and continue through November and beyond
Tagtalk will provide a new array of location and audience to their clients to directly communicate and engage
JCDecaux will take over the contract in November and manage internal advertising opportunities across the two malls, comprising 180 screens in a 100% digital environment
The new policy has segregated the city into four zones permitting different formats considering public access, the environment, traffic safety and aesthetic factors of the city
Addressing the International OOH Congress in St Petersburg, Annie Rickard, ex-Global President, Posterscope asserted that “if OOH does not grow”, it would be because the industry...
Tom Goddard, President, FEPE International and Chairman, Ocean Outdoor, UK advocated greater use of streaming content, interactive technologies and the like to drive deeper OOH audience...