From groundbreaking innovations to landmark deals, 2024 was a year that redefined the out-of-home advertising landscape.
Aman Nanda, Chief Strategy Officer at Times OOH, highlights the transformative role of transit media and digital out-of-home (DOOH) in India's advertising landscape.
With a clever Gujarati twist, Zepto’s latest OOH campaign ensures that essentials are delivered in just 10 minutes, keeping the fun alive with Zepto’s 10-minute delivery...
The media owning firm has acquired ad rights for a period of seven years.
“We have deployed a wide range of world-class media options that would cater to the contemporary and modern media objectives of local and international advertisers,†says...