The ROADMAP Reach & Frequency (R/F) model promises precise, methodology-driven insights down to the individual billboard asset, providing users with an efficient and more accurate way...
The initiative aimed to create a memorable in-theater experience for moviegoers.
Vipul comes with close to two decades of core consumer marketing experience, having worked across five different industries: FMCG, Telecom, Automobile, Fashion Retail, and now the...
The exclusive partnership brings data-driven, sustainable advertising to over 20,000 vehicles across major Indian cities, offering brands unmatched reach and visibility
An alumnus of MICA, over the years Geetanjali has led marketing for some of the largest brands such as MetLife, ICICI Prudential Life, Tata AIG General...
Anirban is a seasoned marketing professional with over 25 years of experience in launching and building major brands in various segments such as FMCG, Telecom, and...
The OOH Advertising Convention (OAC) is set to host its 19th edition on July 18-19, 2025, at The Westin Mumbai Powai Lake.
Archana Aggarwal is an accomplished media professional with 25 years of experience in the industry.
In his current role at Billups, Ranga supports global growth initiatives, including market development and collaborative partnerships, aiming to leverage the company's technology and insights for...
The OAA ceremony, where winners will be announced, will take place on the evening of July 19, 2025 at The Westin Mumbai Powai Lake