An Outdoor Asia Indian OOH survey reveals interesting standpoints on matters critical to the industry's growth prospects
The 3,283 sq.ft. DOOH screen is live on the exterior of Nippon Q1 Mall
Executed by Laqshya Media Group, the mesmerizing visuals showcase the brand’s limited-edition Independence Day packs and in line with Tata Tea’s constant effort to use technology...
Sanjay brings with him over two decades of experience having worked at some big firms such as Clear Channel, Posterscope, Ogilvy among others.
“LED displays are available at a wide range of prices, making them accessible to a diverse range of audiences. Whether you're looking for an affordable solution...
Transit authorities in growing and thriving areas of British Columbia and Ontario partner with Lamar to monetise bus and street furniture inventory and offer advertising opportunities...
Madison BMB, Madison World's full-service creative advertising unit will now become part of Madison Loop, its recently launched digital-first creative unit
Onboards Samir Vithlani as Sr. VP & National Head of the division
After Bandra Focal, Asia's largest billboard, the Mumbai-based media owner continues to push the envelope for India's OOH landscape
With the rise of technology, OOH is finally catching up its digital medium peers in terms of audience measurement to help advertisers make informed decisions.