7 UP's new activation is all about connecting the brand with the magic of dance.
The 9th edition of OAC 2013, a two-day event for the outdoor advertising fraternity was inaugurated at the Grand Hyatt, Goa.
Worked as a training consultant for more than 13 years for some of the best and highly reputed companies, Jesslina Sahni-Training consultant, speaks to us on...
Devdutt Pattanaik, Author-Business Sutra, brings a fresh perspective to leadership, entrepreneurship, governance, management at OAC 2013, Goa.
Last few years have seen a sudden mushrooming of specialist agencies in the outdoor space. Outdoor Asia puts agency wallas - big and small - in...
At OAC 2013, Torsten IIIgen, Design Director, Inros Lackner will share his experience on the aesthetics of the OOH medium.
The campaign would cover tier 1 & 2 cities and interact with over 25,000 small and medium manufacturing enterprises across India with technologies for productivity and...
In association with Lintas Initiative Outdoor, the brand creates a larger than life OOH campaign with an aim to inform and attract the audience towards its...
When it comes to innovation in OOH, there are no limits. Be as creative as you can get and you will surely reap its benefits! A...
The sense of adventure from the Die Hard movie comes alive through the eye-catching installations