The campaign reacts to the speed of traffic at each location to deliver tactical messages across premium roadside billboards, and is managed and distributed through QDOT’s...
Installed by Arrow Digital, the Efi-Vutek LX3 Pro Production Level LED Printer features energy-efficient, “cool cure” LED curing technology that requires much lesser heat than other...
Wonderz Entertainment conducted fun activities like push-ups for men, ball-the-basket, straw-separate, tongue-twisters, etc., to bring people to the car display zones; the audience response was cited...
Greenline Glo which planned and executed the campaign predominantly selected media in controlled environment where there is high consumer dwell time, such as, malls, cineplexes, corporate...
The Bengaluru-based tech firm sees consolidation of display screens on a platform, higher interactivity, contextual & relevant advertisement, engaging real time content as key to DOOH...
One of the largest ad contacts comes to an end; renewal of contract unlikely until new ad policy is ushered in
Landsec, the owner of Piccadilly Lights, has replaced the original patchwork of screens with a single state-of-the-art 4K LED digital screen and live technology hub, which...
Soumitra Bhattacharyya had held the position since July 2014
The apex court has given orders to remove unauthorized hoardings and take strict against them
Rising consumerism in the non-metro markets augurs well for OOH advertising