David Gordon, Insight Director, Posterscope UK, will speak on the theme"Will interactive technologies provide new growth stimulus to OOH business? Opportunities & barriers at the Outdoor...
Cadbury Badam booster goes on a multi-city OOH drive using many formats along with innovations in certain cities.
With two more lines and new-age automated trains being added to its inventory, DMRC is likely to evolve as a larger playground for OOH. The ongoing...
Premium sites from JVLR and Vikroli to the upcoming suburb of Virar have been chosen carefully to execute the campaign
The Social Street has executed the'Childsurance' campaign in 105 cities with more than 900 billboards across pan India in Phase 1.
Giant smart outdoor screens which track the ages of passers-by and select ads based on their profiles have been unveiled in Birmingham.
Speaking on the theme"Outdoor advertising in the digital world on day 2 of the Outdoor Advertising Convention that was held in Mumbai during July 24-25, Tom...
As per international ISO norms, TIMDAA was examined and audited for 24 mandatory policies and 180 postulates
Posterscope executed the impactful 1-month campaign in 100+ markets using nearly 2,000 media units
Key findings of the report say that Indian advertising industry grew a whopping 16.4% in 2014 and is expected to grow by another 9.6% in 2015,...
