Previously Kanika has worked with Snapdeal, Unilever in Personal Care, and Pepsico as well as GSK Consumer.
An industry veteran, Jaikishin has over 25 years of experience working in various brand segments such as FMCG, telecom, broadcast and e-commerce.
An astute marcom professional with 25+ years of experience in the FMCG, Telecom, Broadcast, and E-commerce sectors in India & Middle Eastmarkets, Jaikishin is currently with...
26 different companies won the awards. Madison won 3 Golds, while DDB Mudra Group won 2 Golds. Overall, Madison OOH won 10 metals, while DDB Mudra...
The MDEX determines each brand's mobile performance against five dimensions: Discoverability, Mobile Optimization, Navigation and Content, Utility and Usability, and Driving Desired Actions
The high impact Snapdeal campaigns, executed by MOMS, hit the streets of major cities like Mumbai, Chennai, Gurgaon, and Noida in a big way, apart from...
The Amazon India OOH campaign that ran in cities like Mumbai, Bengaluru, and others, was largely deployed on traditional OOH formats, but the difference had been...
Speaking on Day 1 at OAC 2016, Rahul Taneja, Chief Business Officer, Jabong highlighted the role OOH was playing in the success of Jabong.
Rahul Taneja, Chief Business Officer of Jabong, will share his perspectives on the theme"How OOH helps E-com brands in customer acquisition? Opportunities & Challenges
The estimated size of these accounts put together is above Rs 1,000 crores. The Agency ended 2015 by announcing 2 key wins - PepperTap and Policy...