Moving vans were seen carrying ads by ASOS and AJIO with a large QR code, inviting the passersby to scan for an experience
WOO President Tom Goddard provides an overview of the state of global OOH sphere, and the major catalysts for sustained business growth
13 Gold prize winners selected from among winners of the national Digital Creative Competition will go forward to compete for the ultimate prize – the Ocean...
Highlights from a WOO Africa Forum panel discussion involving Gideon Adey, CEO, GurOoh, Trish Guilford, General Manager, OMC, Sanna Fourie, Specialist - Client Solutions, Ask Afrika,...
Developed in a multi-disciplinary approach, the solution measures a diverse range of thoughts, feelings, and immediate emotions to provide comprehensive diagnostics, including sales predictive performance indicators,...
Incorporates women's education as one of the key definers of social capital
Himanshu will be sharing his perspectives on 'What's the RoI that OOH must deliver to advertiser'
Under the Drops in the Ocean programme, 2% of the Group’s annual reported UK revenue goes to environmental charities in the form of advertising value across...
Gideon Adey of World Out of Home Organization, Maud Moawad, CEO, Seventh Decimal, Kristina Rudoman, Chief Commercial Officer, Allunite, Jun Sakurai, CEO, LIVE BOARD, and Daniel...
OMA CEO Elizabeth McIntyre says, “Our channel is reaping the benefits of being the only remaining broadcast media as audiences continue to fragment.â€