The just released FICCI-KPMG India Media and Entertainment Industry Report 2015 states that the Indian OOH industry is expected to grow at a CAGR of 9.8%...
The categories for which psLive Rural won the awards included'Small Budget campaign of the year' (Jaagte Mat Raho, Gold),'Agriculture / Dairy initiative of the year' (Sweetness...
The brand activation agency bagged a bronze for the'Arogya Rath' campaign in the category'Best Social Development Campaign of the Decade'.
The rural activation campaign called The AudioWala Bus Station was executed by Vritti I Media in three rural cities of Maharashtra for seven days.
Storyboard Brandcom executed an eye-catching innovation in Meerut showcasing Uninor's'Sabse Sasta' proposition
Vritti i-Media runs audio teasers at 31 prominent bus stations in Karnataka to complement the brand's product displays at the target centres
Pacific Digital which has introduced Wall Graffiti Media expects widespread adoption of the media in the outdoor space given its aesthetic value and ease-of-deployment
The OOH firm has used some 1,200 media units across 32 cities for the campaign
The brand has pressed into service its unique'Mobile Service Van' to connect with both prospective and existing customers in the rural areas
The OOH firm has exclusive rights on 8,000 Gujarat State Road Transport Corporation (GSRTC) buses that connect with all parts of the state