Dipankar Sanyal has been promoted to CEO, Platinum Outdoor, while Jayesh Yagnik takes on the role of COO, MOMS.
Working mostly in sub-towns and rural areas of India, DAVP faces lack of infrastructural growth in these places to spend enough money and garnering awareness. The...
Speaking on the theme'How OOH works for my brand - a case study of Axis Bank' on day 2 of the Outdoor Advertising Convention that was...
Designed to develop future OOH managers, the programme is designed to give a thorough working knowledge of OOH advertising and communications including retail, rural and experiential...
A team of four veterans launch the agency to build the stories that are inspired by the lives of consumers and intersect them with brands
The just released FICCI-KPMG India Media and Entertainment Industry Report 2015 states that the Indian OOH industry is expected to grow at a CAGR of 9.8%...
The categories for which psLive Rural won the awards included'Small Budget campaign of the year' (Jaagte Mat Raho, Gold),'Agriculture / Dairy initiative of the year' (Sweetness...
The brand activation agency bagged a bronze for the'Arogya Rath' campaign in the category'Best Social Development Campaign of the Decade'.
The rural activation campaign called The AudioWala Bus Station was executed by Vritti I Media in three rural cities of Maharashtra for seven days.
Storyboard Brandcom executed an eye-catching innovation in Meerut showcasing Uninor's'Sabse Sasta' proposition
