Matthew Dearden, CEO, Alight Media, the UK shares his perspectives on DOOH, programmatic and retail DOOH in an interview with Rajiv Raghunath.
The mandate is across 27 stations and 31 trains
The campaign 'See the Game Like We Do' highlights Indian Olympians' pursuit of glory
Ankur Malhotra joins a panel on the theme ‘How to get brands to show more love for OOH?’
Raheel Amjad will engage in a panel discussion on ‘How to get brands to show more love for OOH?’
The creative team at Wrap2Earn transformed two iconic Ambassadors with Tira branding elements, ensuring these 'mobile billboards' captured millions of views during the 10-day campaign.
Ocean Outdoor UK CEO Phil Hall says: “The BFI IMAX has a significant place in Ocean’s history as our original Ask For It By Name location.”
Global experts share their perspectives on the changing dynamics of OOH audience metrics at the WOO Global Congress
Ocean’s first Welsh location extends its XL Network fleet of 24 connected DOOH roadside screens which are at least 1.5 times larger than a standard 48-sheet
“OAA strives to recognise good creative work,” says Aatika