Brands like Samsung, Blackberry, Future Generali, Sun Pharma, and Viacom 18 have used holographic/AR content for some of recent OOH campaigns
Media owners to now submit media structure stability reports every year
Local bodies ordered to remove all illegal media, and also impose ‘polluter pays’ charge for removal of the media
The brand has initiated a media agency pitch for digital and ATL/BTL promotions, with the express objective of disrupting the pre-owned automobile market with its best...
Alexander Epin, CEO, TMG, said the firm will soon be launching TMG Online Advertising
Barua will report to Vishnu Mohan, Chairman & CEO of Havas Group, India & Southeast Asia, and work closely with the existing leadership teams
The co-branding has been temporarily removed until the size of the disclaimer related to the co-branding has been decided upon
The all new Panasonic series of Professional display monitors and 4k video wall is a fine blend of integrated display solutions, coupled with high quality viewing...
The Court has observed that the media should be erected only in the specific locations permitted by the concerned local bodies
Media owners cite high tender cost as an inhibiting factor, apart from the proposed elevated road project that would affect the visibility of the tendered media