Safe Move - Road Safety Campaign is conducted by Hyundai in association with Ministry of Road Transport and Highway (MORTH)
The campaign to hit OOH space in next couple of weeks and continue through November and beyond
Tagtalk will provide a new array of location and audience to their clients to directly communicate and engage
JCDecaux will take over the contract in November and manage internal advertising opportunities across the two malls, comprising 180 screens in a 100% digital environment
The brand has targeted the residential areas in particular while rolling out the campaign
Busy stretches like Western Express Highway, Bandra and S.V. Road see a spate of new campaigns by major brands
The biggest food party is being prompted by a humongous OOH drive with strategic cluster branding in different cities
The brand will leverage the alliance through in-stadia branding and on ground activations
The rural market provides 41% of revenues in the consumer goods segment, challenges notwithstanding; on-ground activities drive Britannia’s sales growth in rural markets
Media and entertainment group Global has entered the OOH sector with the simultaneous purchase of Primesight and Outdoor Plus
