Tupperware targets working audience for their new product and engages with various on-ground activities.  Â
The brand aims to provide'faster, smarter, and better' experience to its customers through interactivity at the station.
The agency provides comprehensive rural marketing and communication solutions to clients.
As the New Year unfolds industry players and specialist agencies that Outdoor Asia spoke to list down their plans for the year-- in short their resolutions...
The brand engages audience in an on-ground activity to create buzz about their Rice to Riches- Season 2 campaign.
Quikr, the online classified portal that has made a significant presence in the e-commerce space, has now optimized the OOH medium to further create a splash....
The brand ties up with Mumbai's Dabbawalas to reach out to 10,000 households with product samples planted in lunchboxes and combined it with an awareness information...
Carat Fresh Rural aims to have a network of 10,000 people and 100 rural experts, across 26 states, by mid-2015.
To announce the BB Messenger launch on Android and iOS, Blackberry executed an engaging activity across high footfall areas to tap the youth audience.
Most brands worth their products today list engaging activation somewhere on top of their must-do marketing initiatives. So what has been their experience? And will activation...