The non-fare revenue opportunity will help Namma Metro to bridge its overall revenue shortfall to an extent
Plans are afoot to put up boundary walls along a 1,000km track length in the next 5-6 months
The EV units, each having a DOOH screen for advertising, will give EV drivers 7kWh of fast free charging every 24 hours
‘Let’s put pedal to the metal and go fast forward on digital’
Vinkoo Chakraborty shares her perspectives on the factors driving OOH growth in the current festive season and how this growth will be sustained in the coming...
‘Standardisation, data focus key to OOH growth’
‘Brands & agencies see value in transit media advertising’
‘It’s imperative to work toward reinventing oneself every year’
Remi Roques, General Manager - APAC, Broadsign asserts that pDOOH is making a significant contribution to the overall revenue growth of OOH. In an interview with...
The 16th edition of the popular Outdoor Advertising Convention (OAC) that was inaugurated today at The Westin Mumbai Powai Lake, kickstarted on a motivational note as...
