The brand leverages festive time with an on-ground activity designed to build bond with the audience
The campaign’s success was marked by the project receiving more than 1000 applications within the first 3 weekends of its launch
The campaign claims delivery of approx. 1.51 Mn seconds by utilizing 100% Share-of-voice during course of overall exhibition tenure
The recently-held Pink Ball day and night test match played by India & Bangladesh at Eden Gardens in Kolkata writs large on OOH formats
Mumbai and Delhi, along with other metro and tier 1 cities saw an extensive X1 promotional campaign through Capital Group
Short campaign turnaround time is a major challenge, explains Rishika Kajaria, CEO, Andreal
The brand promotes #KhuleBaalBefikar targeting youth female audience with a mix of technology to communicate their USP vividly
Kolkata based production house campaigns using AR and VR installations across malls and other prime spots across Kolkata to promote their latest movie, Professor Shanku
The entertainment brand planned a series of promotional on-ground activities including on-ground board game, slum painting and associated with Pinkathon for a special integration
The media mapping is done by linking updated OOH media data collected over a period of two decades
