The state of the OOH industry in any state is a reflection of how well the authorities and the industry support each other. Vishal Bhardwaj, P.C.S,...
The thematic campaign includes multiple TVC's, press, OOH, and digital communication
In a bid to strike a festive chord with its TG, Vodafone went on a major branding splash in Kolkata and Delhi. The brand booked strategic...
The visuals used in the campaign to announce Season 4 of Zee TV's'Dance India Dance' reality show define a dance mood with a tagline supporting it.
Festivals are one the best channels for a brand to strike a chord with the TG using the Outdoor media. The latest to have followed this...
This OOH display option gives the brand a larger-than-life effect.
Launched by the Laqshya Media Group, the new division, Laqshya Connect, will work to create experiences that activate brands, business and consumers through engagement and interaction.
In their third OOH campaign, online player OLX has leveraged the OOH medium to educate the audience on selling unwanted goods and earn money in the...
The brand has covered some key cities in the East and used about 120 sites for the new OOH campaign that promotes the entertainment options available...
The larger-than-life'Dhaki' installation art was created on a moving canter which travelled through major locations in the city.