Coimbatore airport has emerged as a strong brand advertising destination with passenger traffic clocking 1.3 million annually; Times OOH holds exclusive media rights at Coimbatore and...
In his session at Delhi NCR Talks OOH, David Payne, Founder, Mediabridge Global, presented a comparative study of technology adoption in the OOH space in global...
The bid documents are to be submitted online not later than Nov 3
Connectivity bottlenecks and a conducive environment for innovations are important for long-term development of smart cities, said experts at the 13th Assocham National Summit on e-Governance...
Tepid macro-economic conditions largely responsible for the lack of buoyancy in OOH business in most markets across the country, says industry leaders
The move highlights the industry’s gradual shift to programmatic buying and selling of media, especially as DOOH gains ground
The brand used a variety of OOH formats that included hoardings to branded mobile vans
The platform is powered by national cellular network data and technology under an exclusive Canadian agreement with Cellint, and provides anonymously aggregated analytical data of consumers...
Rahul Sengupta will also be a part of the Dentsu Aegis Network India Creative Council
The business moves from incumbent Mindshare after a comprehensive process that saw participation from 8 other agencies
