The day II of OAC 2017 began with a highly interactive session by Noomi Mehta, President, IOAA in an Open House discussing the achievements of IOAA.
The highly acclaimed actor, speaker and author who is also a recipient of Padma Shree and Padma Bhushan, will speak on the theme of ‘How to...
GST officers will visit markets to build general awareness of the new taxation norms
Dave Roberts is CEO, Primedia Outdoor & Chairman of Out of Home Measurement Council (OMC), South Africa
The automated live dashboard for OOH media planning incorporates consumer insights of a gamut of OOH touch points, their heat mapping, analysis of live traffic data,...
Companies are pushing agencies with outdoor solutions that target right audience at right location
GLO, the outdoor wing of Lodestar UM, has planned and executed the campaign
TIMDAA has executed the one-year campaign at Terminal 3 that started in end-April
RB in partnership with campaign ambassador Amitabh Bachchan and NDTV has kicked off the 4th year of NDTV - Dettol Banega Swachh India campaign with #Mere10Guz...
MOMS Outdoor Media Solutions planned and executed the Park Avenue deo campaign that ran for 14 days in six key cities -- Mumbai, Delhi, Kolkata, Bengaluru,...