In partnership with Eg. Communications, the campaign has been rolled out on Lines, 2, 3, 5, 6 and 8 of Delhi Metro
The Cochin-based OOH firm is set to operate digital LED screens of 24 x14ft size in 15 locations across roadways and railways
Barber will continue to be responsible for the UK Group, where she oversees both its creative and media agencies
Hindustan Unilever, Reckitt Benckiser India and ITC Ltd were the top advertisers in the week
‘The Sea Is The Sky’ was an Ocean digital creative competition winner
Backlite Media is now the advertising partner for Roxy Cinemas at Boxpark, La Mer, The Beach and City Walk
The engagement is aimed at drawing and analysing consumer insights at select IT parks in Chennai
This is the first time Ocean has been integrated in an all-screen broadcast sponsorship deal
The campaign planned by Taproot Dentsu will be launched across all media channels and platforms
IKEA urges shoppers to walk the talk on eco care
