Media owners fully back the Kolkata municipal body’s initiative to ensure structural stability
The new ‘Kusti’ campaign executed by Outsight Xp promotes Dixcy Scott’s association with the Maharashtra Kusti League
The station branding has been taken by Bureau of Indian Standard (BIS)
The contract will be awarded for a period of three years
The 3-year rights have been awarded to Pioneer Publicity, Advert Communications and Outdoor Communication
The company has won two long-term contracts for train wrap and branding in the station ticketing area
The Nagar Nigam’s action is being attributed to the fact that the body no long enjoys the right to directly raise taxes from the advertising industry
Sri Garima Publicity executed the campaign, with notable innovations
The media formats include glow sign boards, hoardings, boards, plates at pre-decided areas
The unipoles, located on NH8 between Radisson Hotel and Toll Plaza, will be operated by the company for a 3+2 year duration