'Communicate and Share' is what Tata Docomo has been trying to convey through their new brand promo'Open Up', a long duration 360 degree high-decibel campaign meant...
Pan masala brand Pan Villas executes a high recall campaign in North India
The onus of removing clutter lay with the OOH industry. This is what emerged at the panel discussion during'UP Talks OOH', an event organized by VJ...
The campaign uses some innovative elements to tap the TG near the brand showrooms
While the outdoor advertising industry comes across as a great channel to reach the mass audience, it is often a cluttered and crowded space that poses...
Agencies and media owners have their own dynamics that work at different levels in the OOH industry. For a win-win situation both need to add value...
Zydus Wellness in partnership with DDB Mudra Max and brand ambassador celebrity chef Sanjeev Kapoor has launched the'Khushiyan gino, Calories nahi' campaign to promote its Sugar...
This OOH display option gives the brand a larger-than-life effect.
Raj has 19 years of experience in this industry
To capture the youth audience, Vespa Scooters leveraged the OOH medium in a stylish way with the help of Percept Out-Of-Home agency.
