This was announced at the 60th FEPE Congress in Dubai
The combined entity will offer a unified OOH media inventory, marketing and sales management solution, streamlining static and digital OOH operations for media owners
Landmark deal puts Coca-Cola at the heart of the entertainment industry in MENA as the UAE’s first indoor venue is named the ‘Coca-Cola Arena’
A mix of formats such as billboards, bus shelters and mall media has been used to garner maximum eyeballs
Elbert D’silva to spearhead the Product Leadership & Excellence Team
Fast-growing out-of-home media company New Tradition bags exclusive licensing rights to One Times Square’s new 350-Foot-Tall Digital Ad Display
The election campaign by the Congress party has been plastered on a bouquet of formats in Delhi
Samarjit Choudhry has been elevated to the role of President and Soumitra Karnik given additional charge as CCO at Happy mcgarrybowen
The Bollywood couple will be seen romancing on the outdoor medium promoting the brand’s 'Khayal Rakhenge, Khush Rakhenge' campaign
Transit media is integral to OOH plans
