Chandan Mendiratta, Chief Brand Officer at Zepto, and Adhish Zaveri, Vice President of Marketing at Shaadi.com, share the behind-the-scenes story of how a viral internet joke...
Mahakumbh will be attracting more than 400 million devotees and visitors from across the globe.
With high foot traffic in metropolitan areas and large audiences for digital advertising, the Philippines stands to benefit from this model.
Tom Goddard, President of the World Out of Home Organization, speaking at the WOO Europe Forum in Milan, highlighted the untapped potential of classic Out of...
The 12-day campaign is currently across 11 cities with over 150 OOH units supported by innovation and dynamic DOOH.
“These expos foster networking opportunities, driving collaborations and advancements within the sector,” says Mac Gangam, President of Atenti Technologies (Orion LED), while talking about DDX Asia...
Kotak has also secured branding rights for the BKC and CSMT (VT) metro stations to enhance visibility.
Santosh Padhi (Paddy), Ayesha Ghosh, along with Shreekant Srinivasan (Head of Delhi) have put in their resignations at W+K India.
Rana Barua, Group CEO, Havas India, South East & North Asia (Japan & South Korea) Havas Group – India has been re-elected to lead the body.
The event was held on September 6 at The Asia School of Business in Kuala Lumpur