Brand NoBroker targets landlords and tenants through a catchy new OOH campaign which reiterates its message of no brokers
L&K Saatchi, which won the business after a multi-agency pitch, will handle the integrated communication duties and the agency’s Kolkata office will handle the business
The Quiz contest draws the participation of over 400 OOH industry professionals
The industry body also maintains that digital media will not be a viable substitute for rooftop media
OOH sites at key locations with high traction across Mumbai and Delhi-NCR were selected for the brand’s Mother’s Day campaign
Innovative bus shelters, washroom branding and free taxi rides were some of the initiatives rolled out by the youth TV channel brand to target youth
The tool, which provides deep location-based understanding of audiences, has been launched under the umbrella of DAN Explore, the proprietary Audience Intelligence tool of the Data...
The brand helped people reach inaccessible areas to cast their votes by mapping these difficult regions and arranging a convoy of Jeep Compass vehicles to transport...
This is Ocean’s second major council win of the year following its agreement with Southampton City Council which was announced in January
Laqshya Media has actively participated in the preceding editions of the annual OAC, contributing to the industry’s thought leadership