Global experts share their perspectives on the changing dynamics of OOH audience metrics at the WOO Global Congress
WOO President Tom Goddard provides an overview of the state of global OOH sphere, and the major catalysts for sustained business growth
Meta’s MPA helps retailers and their brand partners maximise customer engagement by ensuring brands and customers are well-connected, whilst simultaneously elevating the customer shopping experience in...
Mindshare bags Gold for innovative Use of Activation
“Embracing creativity in every campaign can uplift India's OOH landscape and leave a lasting impression on viewers.” says Roshan Rawat, General Manager & Creative Head, Times...
Troy Townsed, CEO, Zitcha says the collaboration with Venvee is a major advance for in-store retail media
With two solo categories - Indian and International - Advertising Rocks 2024 promises a global showcase of musical talent.
The platform is powered by Location Media Xchange(LMX) of Moving Walls Group
True to its mission to sustainably improve the quality of life for all citizens through proximity and mobility, JCDecaux sought to accurately measure its contribution to...
Creativity is paramount to OOH advertising, propelling brands to captivate audiences through innovation, says Apurva
