The panel discussion at OAC 2018 was chaired by Lloyd Mathias, Independent Marketing Consultant & ex-Marketing Head, HP’s Consumer PC Business, Asia-Pac & Japan. The panel...
The fully-loaded printer offers production-level LED UV-curing hybrid printer with true greyscale technology that extends the range of supported substrates and print providers’ bottom line with...
Shan has expertise in capturing consumer insights, converting them to action, which are data driven and human centric
CVL Srinivas urged the OOH industry to work with data and technology, and adopt a holistic approach to brand communications
If the bidders are applying for more than one Depot/Terminal, amount can be clubbed
IRSDC MD & CEO SK Lohia stated that the vision of IRSDC is dictated by four key pillars -- improving passenger amenities, facilities, and station infrastructure,...
Prem Shankar Jha, Deputy Commissioner, SDMC spoke about the positive impact that OOH can have on the city landscape
Madison OOH win maximum metals (11), followed by The Social Steet (10) and Kinetic India (6); The Social Street and Kinetic India win maximum Golds (3...
JCDecaux Advertising has been globally working projects which are friendly for the three sustainable axes – environment, social and stakeholder
In the digital era, Big data is emerging as critical to finding the minute details on the viewing patterns of consumers exposed to OOH
