The bike rental portal connects with metro riders by offering them a rose and a coupon in Bangalore
Executed by Glo- Out of Home Division of Lodestar Universal McCann, the campaigns are visible in Mumbai, Chennai, Hyderabad & Bangalore
A multimedia campaign also includes OOH medium as a reminder tool for the masses
The installation has been conceptualised by Famous Innovations and created by Vinod Guruji
The project will be awarded to concessionaires for a period of 10 years, extendable by another 5 years
The team distributed cups in colleges & universities across the Delhi & NCR region
New partnership enables integrated ad campaign performance analysis and audience reporting
100 new airports will also create more digital signage business
A multi-city campaign is targeted towards college-goers
To tackle honking menace, Mumbai Traffic Police in partnership with FCB Interface came up with an innovative solution called The Punishing Signal
