Remi du Preez highlights the transformative power of programmatic out-of-home advertising, advocating for seamless integration, industry standards, and transparency.
Launches 10,000 nit, Ultra High Bright, Philips Urban LED 6000 Series at ISE 2024 in Barcelona
At Polygon du Preez is building the largest network of programmatically connected digital OOH screens enabling access to an Africa-wide network for media owners, agencies and...
It is a matter of great pride for Polycab, a reputed home-grown brand with presence in 60+ countries, to partner with the International Cricket Council: Nilesh...
The campaign spanned across prominent cities, including Hyderabad, Chennai, Bangalore, and Kochi.
Paramount Pictures Australia bags 'Best Use of Multi-Format' award
The study tracked the campaign effectiveness of non-FMCG brands using oOh! motion
The 4th largest city in Maharashtra has the potential for faster OOH growth
Green fabric makers reckon an industry mindset shift, economies of scale, and tighter regulations will go a long way to usher in green OOH
Reconomy has partnered with outdoor signage, advertising and promotional materials experts Out of Hand and recycling specialists MYgroup to recycle printed banners into litter picking bags...
