As former team leader of JCDecaux's strategic and airport advertising accounts, Veronica Ong collaborated with major global brands buying ad space on the OOH leader's network.
OOH Capital will conduct research to provide insights associated with both programmatic and non-programmatic transactions in key markets across the globe.
However, in the absence of a common currency for audience metrics, and lack of customised media packages, especially for DOOH, 'The Southern Advantage' may not be...
Sharing his comments on the spectacular event promotion, Kaushal Raj Sharma, Commissioner Varanasi, said that “ancient traditions of our country need to be packaged into authentic...
Siddalingappa B. Pujari, Managing Director, Karnataka State Marketing Communication & Advertising Ltd shares his perspectives on 'How OOH can be pivotal to Govt communications outreach'.
The platform offers unified user interface (UI), new flexible audience-targeting campaign tools, and expanded static access to help media owners work more efficiently and expand revenue...
A report that captures top 23 strategic focus areas across big tech platforms and emerging technologies
Sanjay will be sharing his perspectives on 'Placing OOH in brand plans for southern markets'
The activation sees larger than life bare chested dancers performing a series of signature moves on a nightclub floor
EVs are becoming more popular, and so is the need for charging infrastructure