Milestone also planned and executed Wildcraft's very first OOH campaign aptly titled'Come Alive', which showcases a selection of their gear against beautiful outdoor landscapes.
The account was won in a multi-agency pitch with eight major agencies participating. The mandate is for all media including OOH media.
We have got an overwhelming response from the media owners, agencies and brands on this initiative, says Jarvis
Global advertising and research architect Tony Jarvis, Proprietor & Research Architect at Olympic Media Consultancy, will hold discussions with heads and representatives of OOH media owning...
A well-directed advertising policy that focuses upon developing media around public utilities will greatly augment a city's public infrastructure, says G S Rawat, founder of Supreme...
The campaign, executed by MOMS, used a range of formats from billboards, gantries, unipoles and skywalks to Metro pillars, bqs, mobile rotator, FOB and inflight seats.
DDB Mudramax will be responsible for all media (mass media including digital) activities viz. planning, buying and implementation for Wildcraft.
The American Express campaign at Mumbai Metro One is impactful during morning traffic hours, where about 10-15 people halt every half hour to show interest in...
Jacques Major will take over as Director of Marketing and Communications from January 5, 2015
Street talk agency handled the OOH duties