In a unique initiative towards social responsibility, telecom major Vodafone merges the concepts of OOH advertising and rainwater harvesting.
The idea of a smart city is to bring in an inclusive growth through development of physical, institutional, social and economic infrastructure. Now, how important is...
Cadbury rolls out its OOH launch campaign for Bournvita biscuits through traditional as well as DOOH medium across 20 Indian cities.
Manu Seth, Senior Director Marketing, South Asia, HTC, will share this viewpoints on the topic"Will integration of mobility solutions with OOH deliver brand message more effectively?...
The media rights on the bridge resides with Prakash Arts Pvt Ltd, where the 75'x10' space on the FOB provides an excellent advertising opportunity with great...
OLA launched the OOH campaign of its latest cab service, OLA Micro on metro train wraps of DMRC's Line II.
Industry leaders question the civic body's elusive approach, impractical interventions and a general lack of vision to regulate OOH business in the city. While Bengaluru's OOH...
Goafest 2016, held recently in the beach capital of the country recognized the out-of-home and experiential media potentially.
Vikram Sakhuja, Group CEO, Madison Media & OOH, Madison World, shall address the OAC on the theme"What will it take for Indian OOH to achieve double...
Kinetic launches a consecutive large-sized campaign for Grofers using billboards, metro and corporate park media etc in Delhi, Mumbai and Bangalore.
