Lindsay Rapacchi, Research and Insight Director at Clear Channel Outdoor reveals the power of reach and targeting in brand growth strategies
Ocean Outdoor UK CEO Phil Hall says: “The BFI IMAX has a significant place in Ocean’s history as our original Ask For It By Name location.”
The International Cricket Council (ICC) has partnered with Mera Hoardings to promote the T20 World Cup on OOH formats on a global scale. This collaboration aims...
Mindshare bags Gold for innovative Use of Activation
Launch partners include Under Armour, Pepsi, Universal and R.E.M. Beauty
From 28 April to 5 May, Piccadilly Lights is showcasing groundbreaking innovations created with Dassault Systèmes’ virtual twin technology
Dipankar Sanyal, CEO, Platinum Communications shares his expert insights on the approach to Gujarat market as an OOH specialist and suggests media owners to be more...
2,035 Ocean screens showing Olympics related content across Europe
Creativity is paramount to OOH advertising, propelling brands to captivate audiences through innovation, says Apurva
Xtreme Media revolutionises urban transit in Guwahati with smart LED displays at bus depots, in association with Prodigy Communications and Marketing Pvt Ltd
