TDI International which holds the ad rights at this airport is planning to put up digital media assets including 4 video walls
Laqshya Solutions ideated and executed the landmark air conditioned BQS innovation
While TV and radio are high in diminishing returns, OOH delivers linear incremental returns in general, offering consistent ROI growth, says report.
The municipal body has taken the decision in view of the Met department's forecast for weather disturbances in the coming days
Jim Spaeth, Co-Founder of Sequent Partners, highlighted the importance of evaluating each format and creative execution in order to arrive at an accurate ROI of a...
Zenith, part of Publicis Media India, has won the full range of media duties including OOH of payments solutions brands Citrus Pay and LazyPay. Both are...
Empanels Ogilvy and L&K Saatchi & Saatchi for creative duties in India and global markets.
Mumbai airport's rise to the top is representative of the sharp spike in India's domestic and overseas civil aviation traffic which augurs well for the bustling...
With the DDB Mudra Group moving towards digital driven transformation; Sommnath would be playing a pivotal role at DDB MudraMax by putting digital and tech at...
The opening day featured the inauguration of the Expo as also an innovative fashion show, among other major attractions
