The local body has apparently set up an in-house committee to explore alternative ways to levy additional fees on outdoor media in the city
ZEE5, with Brandscope India, has launched a campaign to bridge the gap between regional audiences and OTT content consumption
BBMP told to revise the draft ‘Outdoor Signage and Public Messaging bylaws 2018’; no relief to large format media operators in the city
The fresh fruit shake brand’s campaign leveraged OOH as a highly localised medium and thus addressed TG strategically
The Ex- Deputy Municipal Commissioner of Brihanmumbai Municipal Corporation (BMC), has been transferred following a twitter controversy
Xiaomi has strategically placed its hoarding announcing the launch of its new smartphone right next to the OnePlus 7 campaign with a clever jibe
From customizations and live remote feeds to mapping and monitoring, the BJP’s OOH campaign during this year’s Lok Sabha election saw the biggest third party monitoring...
The workshop will be on Digital OOH hardware selection, installation & software integration
The brand, along with Ogily, has launched a campaign around the theme of gifting new kinds of sweets as part of Eid festival
Godrej Properties executes a three month long campaign to promote its ‘Easy Beginnings’ initiative across 6 cities