The 1st 24- hour premium Gujarati language channel will be launched with heavy OOH branding across 23 major towns of Gujarat along with cinema branding
L&K Saatchi, which won the business after a multi-agency pitch, will handle the integrated communication duties and the agency’s Kolkata office will handle the business
The multiplex brand aims at increasing advertising revenues from AOR agencies
The brands in partnership with MyHoardings.com have rolled out an extensive campaign on cabs across Pune and Hyderabad respectively
The channels have experimented with varied OOH formats to grab maximum attention for their election results coverage
The Bhubaneshwar-based OOH firm has acquired exclusive media rights for outdoors in Sambalpur, Balasore and 30 railway stations on the Puri -Palaka route
The tool, which provides deep location-based understanding of audiences, has been launched under the umbrella of DAN Explore, the proprietary Audience Intelligence tool of the Data...
The brand helped people reach inaccessible areas to cast their votes by mapping these difficult regions and arranging a convoy of Jeep Compass vehicles to transport...
The aim is to resonate with local audiences and players via the 2nd edition of Tractor Emulsion Bharat Super League 2019
Laqshya Media has actively participated in the preceding editions of the annual OAC, contributing to the industry’s thought leadership