The Valentine’s Day campaign for Mondelez’s Cadbury Dairy Milk Silk is being deployed at large format sites in metro cities
In coming together, they’ve created a powerful, modular suite of tools that put media owners in control of their DOOH networks from end-to-end
Walmart acquired Thunder’s IP and technology, which will offer creative versioning, testing and optimization to help advertisers and deliver an omnichannel impact with more speed, control...
Using a defined set of six common measures, 280 of these frames, across all OOH media owners, have been identified as The Primers which are the...
Moving Walls cites how the synergy has worked well for different brand campaigns
The initiative will see marketing leaders from various industries chart the future of outernet marketing
Thomas Amilien, CEO & Co-Founder, Clay AIR talks about hand tracking and gesture recognition solutions that will likely have application in the advertising space
The conference will be addressed by experts representing brands, retailers, agencies, DOOH networks and digital signage companies
Through the year we have seen the clear benefit of the global cooperation inspired by WOO, says Mats Rönne
The footwear brand, in the activity, has created history by installing the first ever billboard flex by women in association with Street Talk (a Signpost India...
