The metrics will be used for Prime Outdoor DOOH inventories in Zimbabwe, Lesotho, Namibia, Nigeria, Botswana, Eswatini, and Zambia
The Box can be connected to TVs, Video wall, LED screens
Moving Walls integrated the campaign through Google DV360 supported by PMX Precision PH, and automated the planning and buying of OOH on four iconic screens in...
OpenRTB is the industry-standard protocol for the buying and selling of ad inventory across the programmatic landscape.
This guide has been designed to help provide media buyers with a thorough overview of DOOH opportunities, formats, buying methods, measurement, verification and upcoming developments: Gai...
Brillante Mediaworks will be handling the media business of Bright Outdoor’s clients as well as seek new clients for all mediums including TV, Print, Cinema, Radio...
The tie-up will enable MyHoardings to help their clients in designing proposal and strategy as per their targeted needs, and provide real-time tracking and metrics to...
Sessions on ‘Driving DOOH Growth’, ‘Redefining DOOH Audience Measurement’, ‘Syndicated Audience Measurement’, ‘OOH in transition’, ‘New Business Models’, and ‘The Business Model Powering The Next Billion...
The knowledge sessions will focus upon ‘Driving DOOH Growth’, ‘Redefining DOOH Audience Measurement’, ‘Syndicated Audience Measurement’, ‘OOH in transition’, ‘New Business Models’, and ‘The Business Model...
The online conference, to be held on June 29, will feature deep discussions on application of latest technologies to drive DOOH growth in India.
