EduBurdie joined forces with graffiti icon Lady Pink to create a series of murals across the state and highlight the alarming rates of poor mental health...
The terms of engagement and the lines between physical and digital have blurred to a significant extent because of which brands now need a better integrated...
Right people in the right place can drive revolutionary change, says Nabendu Bhattacharyya, Founder of ideacafe.agency
Vasant Jante, Founder & CEO, VJ Media Works shares his perspectives on the fast-changing Indian OOH agency landscape
Increasing domestic and international passenger traffic, modernisation of airport infrastructure, rise of Tier 2 cities as new growth centres, and promotion of the UDAN scheme have...
This initiative reaffirms the JCDecaux Group's commitment to active participation in the fight against climate change by adopting eco-responsible practices
Jean-Charles Decaux, Co-CEO of JCDecaux, says the two independent acquisitions are part of JCDecaux's selective external growth strategy.
W351 recently obtained a patent for its unique OOH solution that integrates billboards and telecom antenna in an aesthetic way, while opening up new revenue channels...
“OAA is an ideal platform for recognition of works of excellence,†states Siddharth
The study tracked the campaign effectiveness of non-FMCG brands using oOh! motion