The joint campaign aims to spread awareness about the role of special police team ‘Pink Brigade’ created for the protection of women in Uttar Pradesh
The digital OOH campaign for HDFC Life Click 2 Wealth was unveiled at Mumbai and Delhi airports using dynamic ads in sync with flight schedules
State tourism brands are leveraging JCDecaux properties at the Bangalore International Airport to highlight their respective tourism landmarks and attract travelers.
In coming together, they’ve created a powerful, modular suite of tools that put media owners in control of their DOOH networks from end-to-end
Using a defined set of six common measures, 280 of these frames, across all OOH media owners, have been identified as The Primers which are the...
Vanessa Eagle, Agency Strategy Partner, Posterscope, highlights the connection built between the audience and OOH medium in UK
This move come as part of new ‘total solutions’ strategy for enhanced support to the AV industry
Active Media Innovations handled the OOH campaign innovations
For the campaign, Times OOH undertook media planning, media buying and executing high-recall media sites at multiple major airports
Through the year we have seen the clear benefit of the global cooperation inspired by WOO, says Mats Rönne