The company has rolled out an OOH campaign in Delhi NCR, with 65 ads in the form of hoardings and physical ads in elevators of major...
A power-packed panel of industry experts discussed in depth the current state of programmatic OOH buying and selling, and the challenges to be addressed as programmatic...
Platinum Outdoor helped the brand achieve clutter breaking impact with a guerrilla marketing approach and 500+ high impact media, including the largest outdoor media in Asia...
Digital wall painting has revolutionised rural and semi-urban brand advertising, as well as government campaigns for social messaging, providing a big step-up from traditional wall painting.
Icy Varghese, Managing Director, PlayAds shares his take on the pDOOH space - the challenges, possibilities and growth factors
Shapoorji Pallonji Real Estate unfurls a never-seen-before innovative OOH display near the Bandra Kurla Complex (BKC) to promote its prestigious ‘BKC28’ multi-storied residential project.
Vijay Wadhawan, Group Chief, SSD, Panasonic India shares his views on how the company adopted an integrated approach to meet the DOOH industry’s digital display requirements.
Outreach Advertising partnered with ILS Hospital in Agartala to launch a hard-to-miss vaccination campaign using bus shelter media
This non-touch approach reduces the risk of spreading germs and bacteria build up at a self-service kiosk
Valens Subramaniam, Founder & CEO of Rodeo, an ad tech offering static and digital advertising solutions on cars, motorcycles, buses & lorries, talks about the firm’s...
