Moving Hearts sets the ground for OOH and a Better World
Joel Turner, Commercial Director, 75Media, the UK calls for a purposive approach to sustainability, in an interview with Rajiv Raghunath
The activation was strategically aligned with the release of Deadpool & Wolverine, taking place across 2 screens and 30 shows
Challenging conventional wisdom, Ashish built a strong case for relooking the whole approach to OOH so as to leverage its true power, when he addressed the...
At the recent OOH Advertising Convention (OAC) 2024, Aishwarya Pratap Singh, Chief Business Officer of ITC Foods, shared his perspective on the enduring importance of out-of-home...
The Brihanmumbai Municipal Corporation unveils stringent guidelines for OOH and DOOH advertisements, incorporating specific regulations for political campaigns ahead of Maharashtra's state elections.
Kedar joins Kotak Mahindra Bank from Amazon India, where he was a pivotal member of the leadership team, driving marketing, brand, and category initiatives.
Khushi Advertising chose the Thaltej Gam to Vastral Gam metro route for its heavy commuter traffic and high visibility, ensuring that the brand's message reached a...
The Ad Club has forged a special deal with IPA - The Institute of Practitioners in Advertising, whereby every year > 4,000 practitioners future-proof their careers.
The awards were bestowed upon the three Indian OOH companies for taking the pioneering steps to go public and get listed on the stock exchanges.