The aim of the campaign, spread over three months, is to generate mass response to the brand's offerings
The tech-driven branding initiative is targeted at young commuters who appreciate innovation and quality service
JCDecaux executes Sunfeast Farmlite's innovative campaign at Bengaluru airport, wows passengers
For brand marketers IPL offers some exciting opportunities to connect with the audience by using mediums like OOH . Leading this pack are TV channels leveraging...
E-commerce brand Myntra engaged the audiences with a digital on-ground activation platform which lead traffic onto their online store. Karmatech designed the entire activation with their...
To beat the BTL clutter, the BTL firm and brand developed a digitally equipped road show.
The brand launched two campaigns, handled by Laqshya Solutions, to promote the Flipkart Helpline and their new mobile app respectively.
The outdoor campaign creates awareness by urging people to act as enlightened responsible voters.
Cadbury in its new campaign for Dairy Milk has decided to indulge the people of Bengal with two of their hot favourites- Football and 'Mishti' or...
TATA Docomo innovates on OOH to establish the product proposition as well as create differentiation in the market.