The company engaged famous sand artist Sudarsan Pattnaik to create a sand sculpture at the Puri Beach to mark the inauguration of Honda's Traffic Parks in...
Milestone Optimizer introduces a new measurement matrix called Gross Impression Points (GIP) that measures the reach and frequency of an OOH campaign, thus serving as a...
7 specialist agencies had pitched for the mandate
Bright Outdoor Media has used large formats in Mumbai to build audience interest in the two shows
The apex body has engaged media marketing & research firm MOVE to develop and launch an OOH audience and ratings currency in Karachi, Lahore, Islamabad and...
The activation campaign, spread over 21 days, covered six Mumbai Lok Sabha constituencies where the AAP has contested, extending into the most interior parts of the...
The new EFI Fiery DFEs for Xerox Versant 2100 Press set standards for image quality and productivity.
The outdoor communication,'Aapni aapnar rajnoitik motamot kothaye toiri koren?' (Where do you form your political opinion?) drives home the need to form correct opinions prior to...
The campaign matches the adrenaline pumping effect of the show through some death-defying stunts created on the OOH platform.
Out of 15 players, In & Out Mediatechs won the rights for the FOBs in Lucknow.