iGyaan will provide real-time tech updates and HD videos
Indian OOH industry should look to leverage the new technologies to forge ahead in business, says Bhattacharyya
The agency has set out to provide integrated OOH, BTL and Design solutions and services to an array of clients across all markets
Yip sees the growth drivers as expansion of transit infrastructure, personalised device engagement, use of programmed networks, improved performance standards, rise of e-commerce, technology improvements, internet...
Mittal is Head of Media, Indian Sub-Continent, CBS Global Media, GSK
Rahul DaCunha, Managing Director, DaCunha Communication, to share the Amul story at OAC 2014
Industry leaders believe that innovative media and improved monitoring systems will accelerate OOH business growth in the state
The Kerala OOH industry is assiduously etching a new growth story that revolves around self-regulation, good governance, social responsibility, and above all, client-centricity. The OOH industry...
The company engaged famous sand artist Sudarsan Pattnaik to create a sand sculpture at the Puri Beach to mark the inauguration of Honda's Traffic Parks in...
Milestone Optimizer introduces a new measurement matrix called Gross Impression Points (GIP) that measures the reach and frequency of an OOH campaign, thus serving as a...