The channel's'Sonic Action Mania campaign' includes gaming championships for the audience, workshops, storytelling sessions, and interaction with the Sonic action heroes
Bright Outdoor Media has used large formats in Mumbai to build audience interest in the two shows
The station is the one of the largest railway junctions in the country, falling on the busy Howrah-Delhi main line and Howrah-Allahabad-Mumbai line
The experiential marketing campaign was directed at building people's awareness of the use of SCA's hygiene products like hand sanitiser and hanky tissues
The OOH firm focused on high congregation points in the city
The entries were graded across four criteria: Concept, Activity, Amplification and Results
The OOH firm used around 135 hoardings at all the prominent locations in the city to take the message to the target audience
Milestone Brandcom rolled out an extensive 8-week OOH campaign Uttar Pradesh, Delhi, Patna and Kolkata, dovetailed with highly innovative on-ground activities
Panjabi has over 12 years of experience in the OOH industry and five years in film production & ATL activities
Bright Outdoor has used large media formats like unipoles and billboards for the campaign