Campaign has been rolled out in major metros that include Delhi, Mumbai, Bengaluru, and Pune, on 200+ displays
Executed and handled by PrimeOutdoors, the brand captured 20 cities with outdoor branding
The DOOH campaign is live in over 200 leading pubs and cafe's across Delhi, Gurugram, Mumbai, Pune and Bengaluru
Vivo Smartphone taps millennials with TagTalk
Himani Bahuguna, EVP and Head of Marketing shares with Media4Growth a glimpse of the campaign and the idea behind it
Preetam Patnaik, Head of Consumer Marketing, Continental Coffee shares his insights on how mall media is a rising media for advertisements for brands
Franck Vidal, Director, Southeast Asia Sales & Partnership, Vistar Media explains how the convergence of technology and creativity in pDOOH promises not just to elevate brand...
Saibal Gupta, Managing Partner & CEO, Xperia Group asserts that experiential advertising complemented by highly creative content will progressively edge out conventional mode of OOH advertising...
Consumer media usage grew at its slowest rate in more than a decade in 2023, some of which was the result of high inflation that caused...
XL DOOH, a new division of Eyetalk Media Ventures, is creating large format DOOH media powered by in-house tech